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Cookie Policy

This document contains information about the technologies that allow to achieve the purposes described below. These technologies allow the Owner to collect and save information (for example through the use of Cookies) or to use resources (for example by running a script) on the User's device when the latter interacts with the site.

For simplicity, in this document these technologies are briefly defined as "Tracking Tools", unless there is reason to differentiate.
For example, although Cookies can be used in both web and mobile browsers, it would be inappropriate to talk about Cookies in the context of applications for mobile devices, since these are Tracking Tools that require the presence of a browser. For this reason, within this document the term Cookie is used only to specifically indicate that particular type of Tracking Tool.

Some of the purposes for which Tracking Tools are used may also require the User's consent. If consent is given, it can be freely revoked at any time by following the instructions contained in this document. uses Tracking Tools managed directly by the Owner (commonly called “first-party” Tracking Tools) and Tracking Tools that enable services provided by third parties (commonly called “third-party” Tracking Tools). Unless otherwise specified within this document, these third parties have access to their respective Tracking Tools.
Duration and expiry of Cookies and other similar Tracking Tools may vary depending on what is set by the Owner or by each third party supplier. Some of them expire at the end of the User's browsing session.
In addition to what is specified in the description of each of the categories below, Users can obtain more detailed and updated information on the duration, as well as any other relevant information - such as the presence of other Tracking Tools - in the privacy policies of the respective third-party suppliers (via the links made available) or by contacting the Owner.



Cookies are Tracking Tools that consist of small portions of data stored within the User's browser.

Tracking Tool

Tracking Tool means any technology - e.g. Cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting - which allows Users to be tracked, for example by collecting or saving information on the User's device.

Activities strictly necessary to guarantee the functioning of and the provision of the Service uses Cookies commonly called "technical" or other similar Tracking Tools to carry out activities strictly necessary to guarantee the functioning or provision of the Service.

Third Party Tracking Tools

  • Hosting and back end infrastructure
  • Infrastructure monitoring

Other activities that involve the use of Tracking Tools

Simple interactions and functionality uses Tracking Tools to allow simple interactions and activate features that allow Users to access certain resources of the Service and simplify communication with the Owner.

  • Tag management
  • Interaction with ecommerce platforms

Improved experience uses Tracking Tools to provide a personalized user experience, allowing better management of personal settings and interaction with external networks and platforms.

  • Interaction with social networks and external platforms
  • Viewing content from external platforms

Measurement uses Tracking Tools to measure traffic and analyze User behavior with the aim of improving the Service.

  • Anonymized statistics services
  • Statistics services managed directly by
  • Statistics
  • Content and functionality performance testing (A/B testing)

Targeting and Advertising uses Tracking Tools directly or through the third parties that constitute its essential infrastructure to provide personalized commercial content based on User behavior and to manage, disseminate and track advertisements.

  • Commercial affiliation
  • Advertising
  • Remarketing and behavioral targeting

How to manage preferences and give or withdraw consent

There are various ways to manage your Tracking Tools preferences and to give or withdraw consent, where necessary:

Users can manage Tracker preferences directly through their device settings - for example, they can prevent the use or storage of Trackers.

In addition, whenever the use of Tracking Tools depends on consent, the User can give or withdraw such consent by setting their preferences in the cookie policy or by updating these preferences via the tracking settings widget, if present.

Thanks to specific browser or device functions, it is also possible to remove previously saved Tracking Tools.

Other Tracking Tools present in the browser's local memory can be removed by deleting the browsing history.

As regards third-party Tracking Tools, Users can manage preferences and revoke consent through the appropriate selection in the cookie banner, using the tools described in the third party's privacy policy or by contacting them directly.

Locate the Tracking Tools settings

Users can, for example, find information on how to manage Cookies in some of the most popular browsers at the following addresses:

Users can also manage some Trackers for mobile applications by deactivating them through the appropriate device settings, such as mobile advertising settings or settings related to tracking in general (Users can consult their device settings to find the relevant one) .

Data Controller

The data controller is WEB PLANET SRL , , with headquarters in Via de' Bardi 39, 50125 Florence, Italy, contactable at the email address : or by telephone at +39 3756899933 in the person of Mr. Michele Mianulli

Since the use of third-party Trackers cannot be completely controlled by the Owner, any specific reference to third-party Trackers is to be considered indicative. To obtain complete information, Users are kindly invited to consult the privacy policy of the respective third-party services listed in this document.

Given the objective complexity of identifying tracking technologies, Users are invited to contact the Owner if they wish to receive further information regarding the use of such technologies.

Legal references

This privacy information is primarily drawn up on the basis of Regulation (EU) 2016/679 (so-called "GDPR") , which in the event of conflict between rules must always be considered prevalent. The principles contained in Directive 2009/136/EC and subsequent implementing regulations (so-called " Cookie Law ") were also considered.

WEB PLANET SRL undertakes to promptly update this information in compliance with the aforementioned legislation, although it cannot guarantee an immediate level of updating. If this information contains references and provisions incompatible with mandatory rules subsequently modified, the same must be considered repealed.

WEB PLANET SRL undertakes to make use of third parties outside the EU who comply with the GDPR, however the User must be aware that they may also be subject to national regulations, the subsequent modification of which could cause temporary problems of incompatibility between regulations.

Rev. 01 of 11 September 2023